Indirapuram Habitat Club SPA
Straps Lingerie Store
Yemeksepeti.com (food delivery)
Happy New Year from BRUSSELS AIRLINES
Happy New Year from DISCO SUPERMARKETS
Happy New Year from DURACELL
Happy New Year from DUREX
Happy New Year from TMB (Metro de Barcelona)
Happy New Year from ALKA SELTZER
Happy New Year from AUDI
Happy New Year from AXE
Happy New Year from BARILLA
Happy New Year from YES Tablet
Happy New Year from MIKADO
Happy New Year from HONDA
Happy New Year from BMW
Happy New Year from O.B.
Monopoly – New York/London/Madrid
Advertising Agency: DDB Spain
Monopoly – “Own it all” Campaign
Advertising Agency: JWT Frankfurt
Monopoly – A Real Game
Advertising Agency: DDB Madrid
Monopoly – Mansion/Jail
Advertising Agency: Grey Chile
Monopoly – Be careful where you land
Advertising Agency: TBWA Singapore
Monopoly – Building Branding
Advertising Agency: DDB Lisboa
Monopoly – Barcelona Edition/New York Edition
Advertising Agency: DDB Madrid
Monopoly – Before/After Campaign
Advertising Agency: Grey Chile
Monopoly – The Here & Now Edition
Advertising Agency: Grey New York
Monopoly – “Be a Player” Campaign
Student project by Alexandra George and Candice Countryman.
Monopoly – Ambient
Student project by Miami Ad School, Madrid
Burger King/Open Late
Picasso (Bed & Mattresses)
GSC/Developers against Piracy
Horror Night at Playcenter
Screamfest (Independent Horor Film Festival)
MTV/Nightmare on Elm Street Campaign
During some ads for America’s Best Dance Crew, Freddy Krueger comes out of nowhere and interrupts them as a way to advertise A Nightmare on Elm Street.
We are living in a world created by marketers. Advertising is a powerful force shaping attitudes and behavior since the beginning of the 20th century when it got into radio, and then into television in the late 1940s.
With great power comes great responsibility – but try telling it to someone working in advertising field in the early 20th Century. Even today, advertising is far away from being in conformity with high moral standards, but after looking back to some offensive, racist and sexist vintage ads – today’s ads are as good as gold.
Camel’s campaign featuring doctor endorsements is probably the most familiar instance of false advertising, seen here in an ad from 1948. Yet almost every cigarette company twisted science to support its products, including Chesterfield’s 1953 ads, which rephrased expert findings to show that smoking had “no adverse effect”.
2 – DDT is good for me!
This ad for “Killing Salt Chemicals” from 1947 shows a range of dangerous applications for now-illegal DDT, from agricultural sprays to household pesticides. Particularly disturbing is the image of a mother and infant, above the caption stating that DDT “helps make healthier, more comfortable homes.”
4 – VI-REX: Shock your way to physical perfection
In 1922, “Violet Rays” were said to cure pretty much anything that ailed you.This Vi-Rex device plugged into a light socket so users could give themselves home shock-treatments, which would supposedly make you “vital, compelling, and magnetic.” The last batch of Violet Ray products was seized in 1951.
7 – SEVEN-UP is for babies
Not only were sugary soft-drinks great for adults, but sodas like 7-Up used to help babies grow up strong and fit, or so these ads from 1955 and 1953 would have you believe. And what about 7-Up in milk?
8 - Suffocating babies in Cellophane!
A bunch of infants tied up in plastic is pretty frightening to modern viewers, but at the time, these ads were just plain cute. When these Du Pont Cellophane ads came out in 1954, things like plastic grocery bags weren’t a ubiquitous part of American culture. Only after plastic bags became widespread during the 1970s did their strangulating qualities become frighteningly clear.
11 – Fun with the Lead Family…
The most heartbreaking part of this 1923 brochure is its emphasis on kids having fun with the whole “Lead Family” of products, whose presence in everything from their nursery walls to their windup toys made young children particularly susceptible to its dangers. Combined with lead paint’s seductively sweet flavor, putting kids in environments literally covered with the stuff was a recipe for disaster.
In fact, the effects of lead poisoning (brain damage, seizures, hypertension, etc.) were known long before the Consumer Product Safety Commission finally banned them in 1977; the industry had simply refused to acknowledge them.
12 – Feminine Hygiene: the original home wrecker.
Long before Lysol was reinvented as the caustic household cleaner we know today, the same substance was basically promoted for use as a feminine hygiene product. These Lysol ads from 1948 tout the internal use of poisonous Lysol as a marriage saver. To sum up the message: if you weren’t so dirty down there, he would love you more.
13 – Dieting? Try sugar!
In a time before the current widespread obesity epidemic, sugar companies wanted shoppers to believe that a sweet treat would somehow inspire you to eat less. These ads from 1969 coach readers to “have a soft drink before your main meal” or “snack on some candy an hour before lunch.” Their strange logic isn’t even backed by a company name, though the campaign does include a helpful mailing address for “Sugar Information.”
1 – Procter & Gamble – Best Job
Arguably the most memorable Olympics 2012 ad, Procter & Gamble champions mums in this commercial titled ‘Best job’. The tear jerker, created by Wieden + Kennedy Portland, follows four child athletes on their path to the London Olympic Games, supported, cared for and encouraged by their mothers every step of the way.
2 – Nike – Find Your Greatness
Nike does it again. Now famous for its ambush marketing tactics around major global sporting events, the sports apparel giant launched ‘Find your greatness’ in 25 countries yesterday to coincide with the opening ceremony. Cleverly avoiding any mention of London 2012 and the Olympic rings, the ad features places across the world with ‘London’ in their names, along with local everyday athletes enjoying their sports. The ad was created by Nike’s longterm agency partner Wieden + Kennedy.
3 – Coca-Cola – Move to the Beat
Mother London, Mark Ronson and Coca-Cola traveled the world to create a new dance track using the sounds of sport from 5 Olympic hopefuls.
4 – Omega – Star Me Up
A remix of The Rolling Stones’ ‘Start me up’ sets the pace for this commercial with the same title for Omega, the official timekeeper of the Olympics 2012. The ad lingers on the moments right before the start of a race or event, the tension felt by the athletes as they hone their focus for the task ahead.
5 – McDonald’s – Rivals
The Olympic spirit lives within us all. And when gold medals don’t provide enough motivation for greatness, McDonald’s is proud to serve the Happy Meals, Big Macs, and Fries that put everyone in the mood for a little competition.
6 – British Airways – London Calling
British Airways has launched its Olympic advert as anticipation builds ahead of the Games. It features one of BA’s jets strolling through London and showcasing landmarks such as Trafalgar Square and the Palace of Westminster, before taking in the Olympic Stadium in Stratford. Best of all though, it is set to the soundtrack of The Clash’s London Calling
7 – Adidas – What will you take?
Among others, Olympic Games sponsor Adidas created ‘What will you take?’ in support of Team Great Britian in partnership with agency Sid Lee. The colourful advert touches on all aspects of being an Olympian, both good and bad, as it challenges the athletes to take the stage and embrace this fleeting, once-in-a-lifetime opportunity.
8 – Icy Dew – Sixty Percent
Taking a break from the blood, sweat and tears approach, Coca-Cola bottled water brand Icy Dew created this amusing ’60 per cent water’ TVC in partnership with BBH Shanghai ahead of the Games. While this one might not stir the Olympian in you, it will certainly make you chuckle.
9 – Powerade – Power Through
Another Wieden + Kennedy addition, Powerade‘s ‘Power through’ Olympics advert focuses on “the line between breaking point and breaking through”, the extra effort that makes the difference between those athletes that go home with a medal and those that return disappointed. More muscles, more tension and another emotionally charged voice-over, the real stuff of Olympics advertising.
10 – Samsung – Are You Ready?
Cheil Worldwide launched this ‘Are you ready?’ ad for Olympic sponsor Samsung in support of its Galaxy S3 model across 20 countries this week. Olympics ambassador David Beckham signals the start of the event by kicking a ball against a gong in an impressive long-range shot.
11 – Visa- The Difference
Worldwide sponsor Visa has been putting its name to the Olympic Games for 25 years. This ad, titled ‘The difference’, was created by TBWA Chiat Day Los Angeles and narrated by Hollywood legend Morgan Freeman. This is just one in a series of Sepia-coloured ads marking Visa’s quarter century partnership with the Games this year.
12 – National Lottery Funded Athletes - Jenny Meadow Mother’s Story
Inspired by the story of 800 metres runner Jenny Meadows’ mother, our newest TV advert looks at how National Lottery funding helps British athletes achieve their dreams. Extended version. Thanks to TNL players we’re helping over 1,200 British athletes fulfil their dreams at London 2012 and beyond. No-one has contributed more to our athletes than our players.
13 – EDF - Powering The Games
EDF is an official partner of the London 2012 Olympic and Paralympic Games, supplying the Olympic Park with low carbon electricity for a sustainable Olympics to remember.
14 – GlaxoSmithKline - Marlon Devonish
Touching on the ugly side of sport, GlaxoSmithKline features English sprinter Marlon Devonish to promote its provision of anti-doping laboratory services at the Games. Created by TBWA London, the advert takes the viewer inside the athlete’s body to experience the tension and exhilaration as he prepares to run the race of a lifetime.
15 – BP - Fuelling The Future
BP is proud to be the Official Oil and Gas Partner for the London 2012 Olympic and Paralympic Games, as well as a Premier Partner of the Cultural Olympiad.